Branded Scribd reader launches for media companies!

Whether it’s Katie Couric’s NotebookPresident Obama’s YouTube Fireside Chats, or Anne Curry’s Tweets, news has become incredibly transparent. Today, Scribd is breaking down the last barrier for news transparency by launching branded Scribd readers for leading news outlets and blogs, including The New York TimesLos Angeles TimesChicago TribuneThe Huffington Post,TechCrunchMediabistro.

Branded Scribd readers enable media companies to share source materials directly with readers by embedding court filings, memos, and reports in news articles; retain official branded attribution for source materials wherever they’re shared across the Web; and offer easy access to news articles by linking Scribd documents with the related stories.

The New York Times Screenshot Real

In addition to changing the way people consume news, the branded Scribd reader offers news organizations a unique way to present source material as an important part of the story, both on and off their Websites. For more information about how to apply for the branded Scribd reader or when we’re planning to launch branded readers for non-media companies, read “Branded Scribd Reader: User Guide.”

-The Scribd Team